You do not need every key. You need the ballroom, a hold on rooms, and a late kitchen.
The first ten minutes set the night. Signage and a clear coat line matter.
One hall, two breakouts, and a foyer that can take lunch. That is enough.
Pick three cities, walk one room in each, and compare the service door, not the skyline.
The middle of the room is for listening. Put VIPs where they can hear, not only be seen.
If it does not fit the van, it does not ship. Cut the spare that nobody uses.
Walk the room at event hour. Light, noise, and service doors tell you more than a brochure.
A plated service that hits the speech window is worth more than a longer menu.
January and August are when good rooms come free. Build the event around the rate.